Client churn & NRR challenges abound.
What's going on?
SIMPLE MATH:
→ A 5-yr partnership at $1M/yr contract = $5M
→ $1M of that $5M is won by your sales team
→ 80%+ of your revenue potential is owned post-sale
YET,
few post-sales orgs have...
→ Commercial savvy to navigate orgs & drive wins
→ Notable comp incentive to drive commercial wins
→ Infra to balance delivery vs commercial expansion
______________
TO BE CLEAR
▶️ Renewal & Expansion starts at DAY ONE post-sale
And with that being 80% of your revenue potential,
perhaps it's your post-sales teams who are
the /// growth edge /// of your business?
→ Are you thinking of it that way?
→ Investing in it that way?
→ With incentives?
→ Infrastructure?
→ Training?
→ Etc?
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