$10's Million on the table. Happening in many orgs. #Revenue covers all sins. But when it plateaus...
....I'm brought in and...
...a methodical root cause analysis surfaces...
...reasons spanning the Market, Product & GTM...
...in the GTM, many are basic #Sales process gaps
🟥🟥🟥 𝗣𝗨𝗡𝗖𝗛𝗟𝗜𝗡𝗘 🟥🟥🟥
Orgs with...
→ Revenue in $50M, $100M+
→ Funding of $100's M+
→ Valuation of $1B+
...somehow still do not have formalized...
→ Sales Rep Prospecting (goals)
→ Objection Handling (approach)
→ Deal Qualification (framework)
(I'll elaborate in the comments)
How do you get that far
without such fundamentals?
(I'll also elaborate on that in the comments)
And now to how $10's million is left on the table...
___________________________
🟨🟨🟨 DO THE MATH 🟨🟨🟨
Solid research shows the following results
when each of these is invested in appropriately:
(1) Rep Prospecting Efforts:
⬆️ 15-33% increase in new biz revenue
(2) Objection Handling
⬆️ 18% more revenue
(3) Deal Qualification
⬆️ Over 15% higher lead-to-conversion
⬆️ Over 10% higher forecast accuracy
Apply the math on all 3 above to your business.
How many $M's does that represent.
___________________________
🟩🟩🟩 ACTION 🟩🟩🟩
do the following TODAY:
(1) Confirm how many outbound prospecting
calls, emails, hours, whatever
are expected of each of your quota'd reps
(new business hunting, not farming)
(2) Look at your objection handling playbook
and ask how effective it seems
(yes, you're using intuition vs data)
(3) Ask what % of your pipeline currently has
the budget owner engaged, budget confirmed
a decision criteria scorecard & client ROI estimate
___________________________
If what you find from those actions feels insufficient
and the $ impact from doing the math is $10M+
▶️ REACH OUT ◀️
And we can discuss
methodical, effective frameworks
to improve each of these areas for growth.
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